01
- Agentic commerce
- AI systems performing parts of a shopping task on a person’s behalf, within supported capabilities and authorization.
02
- AI product discovery
- How products become options in an AI-assisted investigation of a buyer’s need.
03
- AI visibility
- An umbrella term for an entity’s observed presence in defined AI outputs. Always specify the test and outcome.
04
- AIO / AEO / GEO
- Overlapping industry labels for improving how information is found and represented in AI-mediated answers. They are not interchangeable measurement standards.
05
- Recommendation
- A response suggesting an entity as a choice for a stated need, according to an explicit classification rule.
06
- Mention
- An entity appearing in a response. It may be recommended, criticized or simply used as an example.
07
- Citation
- A linked or attributed source. Inspect whether it supports the specific statement being made.
08
- Eligibility
- Whether an option satisfies hard constraints such as budget, seller or delivery location.
09
- Suitability
- How well an eligible option meets the buyer’s task and priorities.
10
- Product variant
- A specific version of a product, such as a particular size, capacity or configuration.
11
- Offer
- A seller’s commercial terms for a product or variant, including price and availability.
12
- Structured data
- Machine-readable markup representing facts and relationships on a page. Correct syntax does not establish factual correctness.
13
- Product feed
- A structured product-information submission to a platform or integration, following its specific format.
14
- GTIN
- Global Trade Item Number: an identifier used for trade items. Applicability and correct assignment matter.
15
- Answer stability
- Consistency across repeated responses under defined conditions. Stability is distinct from accuracy.
16
- Baseline
- A documented starting measurement against which later observations are compared.
17
- ACP
- Agentic Commerce Protocol: a protocol documented by OpenAI for agentic commerce interactions. Consult its current specifications.
18
- UCP
- Universal Commerce Protocol: a framework for describing and negotiating commerce capabilities between participants.
19
- Authorization
- The user’s permission for a specified action under understood conditions. A recommendation does not itself authorize a purchase.
20
- Causal effect
- A change attributable to an intervention, which requires stronger evidence than a simple before-and-after observation.
